Top 5 Tools Apps in the US: Q4 2022 Performance

In the fourth quarter of 2022, the top 5 tools apps in the United States showed varied performance trends across downloads, revenue, and active users. Here’s a detailed look at each app's performance:

NordVPN – fast VPN for privacy experienced fluctuations in its weekly revenue, peaking at around $456.6K in early October and ending the quarter at $438.5K. Weekly downloads saw a notable spike to 272.2K in mid-October but generally hovered between 100K to 170K for the rest of the quarter. Active users started at 1.16M and saw a slight decline, closing the quarter at approximately 1.07M.

Norton360 Antivirus & Security had relatively stable weekly revenue, with a high of $225K in early October and a low of $162.3K at the end of the month. Downloads remained consistent, ranging from around 40K to 59.4K. Active users saw an upward trend, beginning at 432.9K and peaking at 518.4K by the end of December.

ExpressVPN: VPN Fast & Secure showed significant revenue growth, starting at $217K in late September and rising to $351.8K by the end of November. Download numbers were highest in early October at 513.1K but generally decreased to around 156K to 184K towards the end of the quarter. Active users also increased, starting at 416.3K and reaching 524.3K by the end of December.

AVG AntiVirus & Security maintained steady weekly revenue, peaking at $44.1K in the last week of December. Downloads showed a declining trend, starting at 36.6K in early October and dropping to 26.7K by the end of December. Active users remained fairly stable, averaging around 430K to 540K throughout the quarter.

Lookout Life - Mobile Security had consistent weekly revenue, ranging from $66.2K to $78.2K. Downloads varied slightly, with a peak of 4.9K in mid-November and a low of 3.4K in early December. Active users saw a slight decline, starting at 270.7K and ending the quarter at 246.3K.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.